Company

NetXposure delivers software solutions that reduce the time and cost of content production, maximize ROI from media assets, and streamline the workflows of managing large libraries of digital files. An industry pioneer in developing Rich Internet Applications (RIAs), NetXposure has become a leader in delivering Digital Asset Management (DAM) solutions to organizations of all sizes across a wide range of industries.
COMPANY BACKGROUND
In 1995 NetXposure opened its headquarters in Portland, Oregon, and later that year an office in Tokyo, Japan. Focusing on the emerging market for web-based application development, the company made a series of acquisitions and rapidly gained a reputation as a leader in server-based dynamic imaging solutions.
In 1998, Jason Wehling joined NetXposure as the company’s Chief Technology Officer. Jason is the author of several technology publications including these Ziff-Davis Press titles: Late Night Advanced Java, Late Night Netscape IFC and PC Magazine’s Webmaster’s Ultimate Resource Guide.
In 1999 NetXposure became the first Macromedia Generator development partner – a server-side Flash technology. Soon after, similar development partnerships were formed with Sun, Oracle, Apple and Adobe. During this time, NetXposure expanded development resources, building the foundation that would later help define the company as a leader in RIA development.
These development partnerships translated into a wide variety of long-term consulting and professional services engagements, building custom solutions for several Fortune 1000 companies. Many of the components of the projects developed into the beta version of NetXposure’s current DAM solution.
In 2002 NetXposure began to actively market DAM as a flagship software product. In 2005 a research and development office was opened in Bangalore, India with a sales office in London, England to follow three years later. The fifth version of NetXposure’s flagship DAM solution, featuring an Adobe Flex user interface, was released in 2008.

NetXposure is an expert solution provider in Digital Asset Management, serving many of the world’s largest brands.  NetX offers cloud-based DAM solutions, as well as installed licenses for in-house hosting. A web application from it’s inception in 2000, NetX has been singularly focused on solutions to manage large libraries of digital files.

An industry pioneer in developing Rich Internet Applications (RIAs), and the first company to deliver a DAM solution built in Adobe Flex, NetXposure’s award-winning DAM solution can be found in many of the world’s elite organizations across a wide range of industries.

Digital Asset Management Portland Oregon

Company History

NetXposure was founded in 1995 in Portland, Oregon, and then later that year opened a small satellite office in Tokyo, Japan. Focusing on the emerging market for web-based application development, the company rapidly gained a reputation as a leader in server-based dynamic imaging solutions. In 1998, Jason Wehling (NetXposure’s current president) joined NetXposure in an acquisition, and became the head of technology soon after. Jason is the author of several technology publications including these Ziff-Davis Press titles: Late Night Advanced Java, Late Night Netscape IFC and PC Magazine’s Webmaster’s Ultimate Resource Guide.

 

 

In 1999 NetXposure partnered with Macromedia, one of the leading dot-com era software companies –  acquired by Adobe Systems (Nasdaq: ADBE) in 2005  –  to work on a server-side Flash technology project called “Generator”.  Soon after NetXposure joined Adobe on a beta project developing server-side imaging technology that turned into a product called “Altercast”, and then later re-named “Adobe Graphics Server” (AGS).  Similar development partnerships were also formed with Sun, Oracle, and Apple.  During this time, NetXposure expanded development resources, building the foundation that would later help define the company as a leader in Web-based imaging technologies and Rich Internet Application (RIA) development.

 

 

These development partnerships translated into a wide variety of long-term consulting and professional services engagements, building custom web-based software applications for several Fortune 1000 companies including Disney, C-Net, Sony, US Bank, Hallmark, and Cisco. Many of the components of these projects developed into the beta version of NetXposure’s Digital Asset Management (DAM) solution, with the first true DAM installation delivered for Salomon North America, (a subsidiary of Adidas) in 2002.

In 2003 the company began actively marketing a web-based DAM solution (then called “Image Portal”) as the flagship software product.  By 2005 NetXposure had a rapidly growing DAM solution customer base spanning several industries that included Nike, US State Department, Museum of Modern Art (New York), Catalina Marketing, Shaw Industries, Cornell University and Yale University.

In 2008 NetXposure released the 5th version of the DAM solution  –  the most notable product release to date because it was the first DAM to be built with an Adobe Flex user interface.  Along with this version, NetXposure released the first of its suite of Adobe AIR based modules   —  a technology that merges the Web and Desktop experience by enabling developers to create applications that run as standalone client applications without the constraints of a browser  –   including the “NetXposure Importer” which enables drag-n-drop importing from the desktop.

In September of 2009 Cornell University won a CASE Circle of Excellence Award with NetXposure’s DAM + Ecommerce technology.  CASE is an international organization of 3,400 colleges and universities, primary and secondary schools, and independent schools with nearly 22,000 members in 59 different countries.

In November of 2009 NetXposure released version 5.5 of the DAM solution  –  a major update to the original Flex version that focused on enhancing the underlying technology to improve performance and speed of the application.  In August of 2010 the company released NetXpress, a DAM solution offering provided as a hosted service (SaaS).